We are looking for a Digital Content Copywriter to interact with our customers and promote our products and services on social networks.
Social Media Copywriter responsibilities include updating our social media pages, responding to followers, and tracking user engagement. To be successful in this role, you should have excellent web content writing skills and experience advertising on multiple social networks.
Ultimately, you will ensure we maintain a strong online voice and brand consistent with our marketing goals.
Write, edit and publish engaging posts for website and various social networks, including Facebook, Twitter, Instagram, and LinkedIn
Optimize social media posts (language, tone, message) based on our target audience’s behaviors
Select appealing images and videos to complement text
Update our social media pages with compelling company news
Coordinate with internal teams to create advertising posts (e.g. for events, open roles, and product releases)
Track and report on social media insights (traffic, engagement, shares, conversion rates)
Network with clients and industry professionals
Proven work experience as a Social Media Copywriter or similar role
Hands-on experience using various social media platforms to advertise
Familiarity with SEO, keyword research, and analytics tools (e.g. Google Analytics)
Familiarity with online paid advertising
Ability to deliver creative web content (text, image, and video)
Ability to deliver creative web content.
Excellent communication skills in both English and Arabic
BSc in Marketing, Communications or relevant field